#bbtouring

SCHEDULE

WEDNESDAY, NOVEMBER 9, 2011

9:00am - 5:00pm
Registration & Exhibit Tables
Palm Room, Lobby Level
All Conference Sessions will take place in the Terrace Room, Lobby Level

MORNING COFFEE
SPONSORED BY PIONEER COACH

9:45am - 10:00am
Welcome Remarks

Bill Werde, Editorial Director, Billboard

Ray Waddell, Executive Director of Content & Programming For Touring and Live Entertainment, Billboard

10:00am - 11:00am
HOW EXACTLY WILL SOCIAL SELL TICKETS?
We know social networking is cool and all that, but where's the money? This panel will drill down and address specific ways of using digital, social media and mobile to sell tickets and other goods, move the needle on the 40% of concert inventory that goes unsold, and broaden revenue streams. If they can't demonstrate how their platform helps the artists makes money off the live thing, they don't get to play with us.
Moderator:
Pinky Gonzales, SVP, West Coast Operations, BubbleUp Ltd.
Speakers:
Jeff White, Vice President of Business Development, Showclix
Holly Anderson, VP of Marketing, Eventful
Ian Hogarth, Co-Founder, CEO, Songkick
Kip Levin, EVP/eCommerce, Ticketmaster
Nathan Hoy, VP of Music, ReverbNation
Matt Conn, Doctor of Pages, Root Music

11:15am - 12:15pm
TMs AND PMs: HERE'S WHAT WE REALLY THINK ABOUT YOUR VENUE, YOUR FOOD, YOUR FANS AND YOUR EVENT
When it comes to making a date come off successfully, tour managers and production managers are on the front lines, making quick decisions that can impact whether the date works on every level. From comp tickets to logistically challenging load-ins to feeding the crew to event safety, some of the most experienced and visionary tour managers and production managers in the business will lay it on the line. Rather than a bitch-fest, this about things that can help make an event better for all involved.
MODERATOR: Jim Lewi, Producer, LiveWorks Events
PANELISTS:
Richard Coble, Tour Manager, Britney Spears, Mariah Carey
Jake Berry, Production Director, U2, Walking With Dinosaurs
Steve Lopez, Tour Manager, Widespread Panic
Max Loubiere, Tour Director, Billy Joel
Steve Lawler, Live Nation
Steve Powell, Tour Manager, Jason Mraz, Avril Lavigne

12:15pm - 1:30pm
Break

1:30pm - 2:15pm
ROAD CASES: ARTIST DEVELOPMENT featuring AMOS LEE
The story of singer/songwriter Amos Lee is not that of an over-night success but, rather, the tale of a talented artist whose critically acclaimed albums and strategic touring have led to a significant career up-tick this year. Since the release of the Blue Note artist's "Amos Lee" album in 2005, Lee has combined key supporting slots, select headlining and impactful festival appearances to become an act many in the industry feel is poised for a significant breakthrough. In what's sure to be an enlightening artist development case study, Team Amos Lee will break down the moves that now have this artist poised to ascend to major headlining status.
MODERATOR: Ray Waddell, Billboard
PANELISTS:
Amos Lee
Perry Greenfield, Manager, Red Light Management
Kevin Morris, Manager, Red Light Management
Zach Hochkeppel, SVP Marketing, EMI
Joe Brauner, Responsible Agent, Creative Artists Agency
Lenore Kindor, Promoter, TMG/AEG Live

2:30pm - 3:30pm
NKOTBSB: ANATOMY OF A HOME RUN
Outside of the players involved, few envisioned what a blockbuster combining pop phenoms New Kids On The Block and Backstreet Boys could be. Sure, they both have histories marked by multi-platinum album sales, massive radio hits, and sold out tours, but pop fans are notoriously fickle and these two popular groups emerged in different eras. Conventional wisdom was blown to pieces as NKOTBSB sold out arenas and stadiums, moved more than 500,000 tickets, and emerged as one of the sleeper tours of 2011. Beyond that, the unique staging and presentation, which fully integrated the hits and performances of the two groups, proved to be a sensation and changed the paradigm for co-headlining tours. Key players will discuss the strategic moves in the set-up, launch, and execution of one of the most creative tour concepts in pop music history.  
Moderator: Ray Waddell, Billboard
Speakers:
Peter Katsis, Manager, Backstreet Boys, Prospect Park
Jared Paul, Manager, NKOTB, AGPS
Donnie Wahlberg, Actor/Singer, NKOTB
Darryl Eaton, Agent, Creative Artists Agency
Brad Wavra, VP, Live Nation

3:45pm - 4:45pm
SOLVING THE PRICING CONUNDRUM
Most of the ills the concert industry has faced in recent times can be traced back to pricing. Here some of the leading minds in the business will analyze the pricing principle, coming at the issue from a wide range of perspectives geared toward finding the sweet spot that reconciles supply with demand.
Moderator:
Alex Hodges, CEO, Nederlander Concerts
Speakers:
Charles Attal, Partner, C3 Presents
Jim McCarthy, Co-Founder/CEO, Goldstar
Kevin Lyman, President, 4fini Productions
Michael McDonald, Manager, Mick Management
John Meglen, Co-CEO, Concerts West/AEG Live
Tom Windish, President, The Windish Agency

4:45pm - 5:45pm
AGENCY FORUM - Roosevelt Grill on the Lobby Level
Sponsored by Prudential Center
The agents are the new gatekeepers of content, and we're serving up agents aplenty at our first Agency Forum, a revamp of what was once our genre roundtables. It's still genre-based, but the roundtables are populated only by agents, and active, high-profile agents at that. Successful agents who decide where acts play- or where they don't- will be on hand for face-to-face communication in what we believe will be a highly-valuable "marketplace" for the live business. Among those booked, with more being added:
COMEDY:
Bob Kinkead, Agent, Paradigm Talent
Pete Pappalardo, Agent, Artists Group International

COUNTRY:
Brian Jones, Agent, The Bobby Roberts Co. 
Brad Bissell, Agent, CAA

HIP-HOP/R&B:
Mark Green, President, Celebrity Talent
Robert Gibbs, Music Agent, ICM Talent

ROCK:
Ken Fermaglich, Agent, The Agency Group
Michael Arfin, Agent, Artists Group International

POP:
Matt Galle, Agent, Paradigm Talent
Rob Prinz, Music Department Head, United Talent Agency
David Zedeck, Agent, CAA

HARD ROCK/METAL:
Andrew Goodfriend, Agent, TKO
Tim Borror, Agent, The Agency Group

HERITAGE ROCK:
Steve Schenck, Agent, Paradise Artists

DANCE/ELECTRONIC:
Tom Windish, President, The Windish Agency
Hunter Williams, Agent/General Manager, The Progressive Global Agency
Lee Anderson, Agent, AM Only
Sam Kirby, Agent, William Morris Endeavor Entertainment

6:00pm - 7:00pm
Welcome Cocktail Reception
Co-Hosted by Barclays Center
Palm Room, Lobby Level

THURSDAY, NOVEMBER 10, 2011

9:30am - 5:00pm
Registration & Exhibit Tables

Palm Room, Lobby Level

9:50am - 10:00am
Opening Remarks

10:00am - 11:00am
WHY ARE FESTIVALS KICKING ASS?
A few years ago, there was concern that the festival market in North America was in danger of becoming saturated. While some festivals have fallen by the wayside, 2011 has been arguably the most robust year ever for festivals of all sizes, with the major players setting records. What is it about the festival experience that fans crave, and what turns them off? Festival producers with proven track records will unveil their strategies-or at least some of them.
Moderator:
Josh Baron, Editor, Relix Magazine and Co-Author, Ticket Masters
Speakers:
Ashley Capps, President, AC Productions
Quint Davis, President, Festival Productions, New Orleans Jazz & Heritage Festival
Charlie Jones, Partner, C3 Presents
Gary Richards, President, Hard Events
Don Smiley, President/CEO, Milwaukee World Festival
Jay Sweet, Producer, Newport Folk Festival

11:15am- 12:15pm
CLUBS: SOLIDIFYING THEIR ROLE IN THE NEW WORLD ORDER
Clubs have for decades been the primary breeding ground for growing the superstars of tomorrow. This is where fans and bands find out who has the goods on stage and passionate followings are united. As label marketing budgets shrink, clubs can be even more important to artists at all stages of their careers. But this sector of the business faces many challenges, from saturation of unproven ticket sellers in the marketplace to the growth of festivals as prolific buyers of developing- but meaningful- bands.
Moderator:  Dan Steinberg, President, Square Peg Concerts
Speakers:
Nic Adler, Owner, The Roxy
Ron Bension, CEO, House of Blues Entertainment
Bobby Reynolds, VP, The Joint/AEG Live
Peter Shapiro, Founder, Brooklyn Bowl
Nick Storch, Agent, ICM
Mike Barsch, Owner/Talent Buyer, Soda Jerk Presents Denver

12:15pm - 1:45pm
Break

1:45pm - 2:45pm
SPONSORSHIP BUYERS AND SELLERS WEIGH IN: WHAT WE'RE LOOKING FOR IN NAMING RIGHTS, TOUR, EVENT AND CONCERT PARTNERSHIPS
The growth in live entertainment marketing is outpacing the general sector because live music brings passionate, highly-engaged fans that often turn out to be loyal consumers. But not just any tour, artist, building, or event will do, these must be true partnerships that not only raise the profile of the artists, events and brands, but also target specific consumers and provide added-value to the fans. From world tour deals to major festivals to key relationships with baby bands, the decision-makers in this dynamic space will tell what it takes to make these partnerships work, how to acquire them, and how content and social media are playing important roles in the decision making process.
Moderator:  Liana Huth, SVP Partnerships and Events, FUSE
Speakers:
Marcie Allen, President, MAC Presents
Jennifer Breithaupt, SVP Entertainment Marketing, Citi
Russell Wallach, President, Live Nation
Stacey Portnoy, Regional Marketing Manager, Samsung
Matt Frampton, VP, Sales, Pitchfork Media
Kevin Wilson, Music Director, ESPN

3:00pm - 4:00pm
KEYNOTE: THE PERRY FARRELL Q&A
Music pioneer and Lollapalooza/Jane's Addiction co-founder Perry Farrell will take part in whats sure to be a fascinating Q&A session with Billboard Executive Editor Bill Werde. While Farrell is perhaps best known for this vision with Lollapalooza, which celebrated its 20th anniversary this year, his views on the music business remain controversial and cutting edge. The artist is enjoying a particularly creative and productive period these days, having just launched Lolla Chile earlier this year and released the first Jane's Addiction album in eight years in "The Great Escape Artist," followed by more touring from the incendiary live act. In 2012, Lolla will return to Chicago and Santiago, Chile, and debut in Sao Paolo, Brazil. Farrell always has plenty on his mind, and we'll talk about whatever he wants.

4:15pm - 5:30pm
ARE WE OUT OF THE WOODS YET?
After challenging marketing conditions in 2009 and 2010, the touring industry appears to be in the midst of a rebound. How did the industry adjust and what is coming next? Key players will take a look at what's bringing the fans back, and what potential pitfalls lie ahead.Expect candor, differing opinions, and, hopefully, good news.
Moderator:
Ray Waddell, Billboard
Speakers:
Louis Messina, President, TMG/AEG Live
Bob Roux, President, North America Concerts, Live Nation
Charlie Walker, Partner, C3 Presents
Chip Hooper, Music Department Head, Paradigm Talent Agency
Chris Lighty, COO, Primary Violator

5:30pm - 6:30pm

Roosevelt Grill on the Lobby Level

PROFESSIONAL TRACKS:
To close out the professional sessions of the 2012 Billboard Touring Conference, we offer intimate discussions that examine the unique touring challenges and opportunities around three hot areas for all touring professionals: digital market/social networking; sponsorships/branding/cause marketing, and ticketing.  Additionally, the State of Louisiana’s tax incentive programs for concert tours and live performances will be on hand to talk about their innovative opportunities in tour financing.  Pick the topic of your choice and ask face-to-face questions with these industry experts.

TOUR FINANCE SPONSORED BY LOUISIANA ENTERTAINMENT
The roundtable discussion will focus on the State of Louisiana's tax incentive programs for concert tours and live performances. State officials will discuss Louisiana's position as the national leader in developing an integrated approach to entertainment incentives by being the only State to offer incentives for film, live performances, digital media and sound recording. Case studies of recent success stories will be highlighted.

Featuring:
Chris Stelly, Executive Director, Louisiana Entertainment
Philip Mann, Director, Live Performance and Music Industry Development, Louisiana Entertainment
Quint Davis, President, Festival Productions, New Orleans Jazz & Heritage Festival
Andrew Britton, PS Business Management, NYC
Louis Messina, President, TMG/AEG Live

BRANDING/SPONSORSHIPS/CAUSE MARKETING
Leaders in the field will answer questions and offer ideas as to how to acquire sponsorships, make them work, and find the right fit. Also addressed will be unique branding concepts and fresh takes on cause marketing surrounding the live entertainment business.

Featuring:
Kate Brandeis, VP, Communications and Marketing, Tickets for Charity
Marcie Allen, President, MAC Presents
Stacey Portnoy, Regional Marketing Manager, Samsung
Russell, Wallach, President, Live Nation
Ron Faris, Head of Brand Marketing, Virgin Mobile
Chad Issaq, EVP, Partnerships, Superfly
Matt Frampton, VP, Sales, Pitchfork Media
Sig Greenbaum, VP of Marketing/Sponsorship, Rehage Entertainment

DIGITAL MARKETING/SOCIAL NETWORKING
Internet marketing opportunities are all the rage, but the space can be confusing. Several leaders in the field will discuss ways to make the world wide web work to promote artists, events, tours, and careers.

Featuring:
Ben Markowitz, Product Experience Manager, FanBridge
Jonathan Leone, Co-Founder, Thrillcall
Pinky Gonzalez, SVP, West Coast Operations, BubbleUp Ltd.
Jeff White, Vice President of Business Development, Showclix
Paul Josephson, Senior Director of Tour Marketing/Artist Relations, Eventful
Steve Dutko, East Coast Sales, Mobile Roadie

AND INTRODUCING: THE TICKETING FORUM
Here we will put executives representing a wide range of ticketing solutions in a room for a cage death match. Seriously, if you are interested in options and opportunities in the wild. wild west of ticketing—and who isn’t?—this is the place to be. Top executives from some of the most successful and innovative ticketing firms in the business will be on hand to answer questions and lay out their solutions in the first annual Billboard Touring Conference Ticketing Forum.                                                                

Featuring:
Andrew Dreskin, Co-Founder, Ticketfly
Travis Janovich, CEO, etix
Jeff Kreinik, Director of Marketing, Front Gate Ticketing
Chris Tsakalakis, President, StubHub
Joshua Dziabiak, CEO, Showclix
John Walker, CEO, Tickets.com
Don Vaccaro, CEO, Ticket Network
Jared Smith, COO, Ticketmaster
Jane Kleinberger, Founder, Paciolan

7:00pm - 9:30pm
The Billboard Touring Awards Sponsored by Wells Fargo Theatre

The 2011 Legend of Live Award Recipient- JOURNEY
The Inaugural Apple Recipient- PERRY FARRELL

#bbtouring

2010 schedule